- By Theodore S. Rappaport
Academia, with its inherent respect for the creative
process, is one of the few places where people can be inspired and
empowered to initiate change that can have a global impact in a very
rapid manner. Many faculty members have experienced, as I have, the
dramatically positive impact that an entrepreneurial academic approach
can have on students, corporate sponsors, the university, and the surrounding
community. I contend that it is in the best interest of our profession,
and is an evolving necessity for engineering programs of the 21st century,
to foster an attitude and culture on campus that encourages students
and faculty members to engage in entrepreneurial activities that bring
corporate involvement, institutional and private investment, wealth
creation, and a track record of commercial innovation to the university.
Numerous engineering programs have cultivated highly
successful relationships that have spawned local industries and brought
continually renewed resources to campus. Stanford has probably been
the most successful university. Recent spin-offs such as Rambus, Yahoo,
ebay, and Aetheros are just a few examples. Other companies, such as
National Instruments (University of Texas), Broadcom (UCLA), FORE Systems
(Carnegie Mellon), Scientific Atlanta (Georgia Tech), Dell Computers
(University of Texas), Bose (MIT), and Pritzker and Associates (Purdue)
can all trace their roots to local universities and have since been
active participants in the growth of the engineering programs at their
mother campuses.
Many universities are taking aggressive actions to foster
a culture of spin-off successes. At Princeton, start-up companies are
actively encouraged by the administration, and the university receives
equity in exchange for a partnership with faculty members and student
entrepre-neurs. At Purdue, a new program brings local and state venture-funding
agents to the campus on a regular basis to help spawn university spin-outs
at a local research park. At Virginia Tech, an expanding corporate
research center provides a high-tech haven for local spin-off companies.
And just recently, venture investors have been given offices and access
to intellectual property disclosures on campus. The list goes on.
To make it work, universities often have to review and
rewrite university regulations for faculty and student participation
in companies. And they must undertake the process of crafting and ratifying
university governance guidelines that allow for managing potential
conflicts of interest, rather than prohibiting such conflicts. Generally,
faculty members and student entrepreneurs must disclose their external
engagements and agree to reasonable limits of time for their participation
in these enterprises while receiving the university's open support
for such activities. Some universities are even considering counting
entrepreneurial pursuits as a positive activity in a professor's
annual report, and most enlightened universities grant periods of leave
for entrepreneurial faculty members who are early in the start-up process.
The vision and commitment for the entrepreneurial culture
must come from the top down. At today's leading entrepreneurial
universities, it is commonplace for the dean of engineering or a department
head to serve as a technical or business advisor on start-ups founded
by faculty entrepreneurs. In fact, at the University of Maryland and
UCLA, electrical engineering department heads have successfully founded
high-tech companies with the full and public blessing of the university
administration.
As this type of culture becomes increasingly important
to the academic process, it will become vital for public engineering
programs that face increasingly large budget shortfalls and intense
competition in attracting talented faculty members and students to
hop on the bandwagon. The ability to build local companies that can
create wealth and become involved on campus will be key to maintaining
academic quality, particularly for programs in remote areas. Throughout
academia, entrepreneurial faculty members have had a huge impact on
their institutions and their region, and universities need to recognize,
embrace, and foster these kinds of activities, just as Stanford did
more than 60 years ago when it began the transformation from a regional
program to Silicon Valley—a world leader in engineering.
This is an excerpt from a speech by Theodore S.
Rappaport upon acceptance of the 2002 Frederick E. Terman Award,
which is sponsored by Hewlett-Packard. Rappaport is the William and
Bettye Nowlin Chair of Engineering at the University of Texas-Austin.
He can be reached at trappaport@asee.org.